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Latest news, Technical Articles & Resources
Stop Losing Sales! The Biggest UX Friction Traps in eCommerce
February 11, 2025
The F-shaped pattern is a common way users scan content on web pages.
Why UX Friction is Killing Your Growth (…and How to Fix It)
January 11, 2025
Ever clicked around a website, got frustrated, and just left? Yeah, so have 88% of
How to Improve Engagement with Reading Patterns: Understanding the F-Shaped Pattern
December 16, 2024
The F-shaped pattern is a common way users scan content on web pages.
Session Replays vs. Heatmaps: Which UX Tool Drives More Value?
December 15, 2024
Session replays allow you to record individual user sessions, showing a step-by-step replay of what the user did on your site.
Guide Conversions with Choice Architecture in UX Design
December 14, 2024
Choice Architecture, a powerful concept rooted in behavioral economics, helps guide user decisions by subtly influencing their behavior through design.
How Process Mining Enhances Decision-Making in Real Time
December 13, 2024
Process mining is the tool that gives you the visibility and speed to make better decisions, in real time, based on actual data—not gut feelings.