Managing for Customer Value for Enterprises 💡
2️⃣ Combine design thinking with loyalty-earning technologies See the world through customers’ eyes and map it to internal technologies.
3️⃣ Organize around customer needs Embrace new operating models that push decision-making down to frontline employees, reduce cross-functional friction, and focus the organization on customers.
4️⃣ Lead for loyalty Lead your employees to become inspired by the satisfaction that comes from making customers’ lives better.
Germain UX – Improve Sales Processes and UX in Real-Time